How do you market yourself? We went to the KKNK in Oudtshoorn the weekend to do some promotion work for Ambitionblog. We ended up in one of the VIP tents. All the who’s who of the Afrikaans singing community were there. Except for all the bling, I learned something from them. Every step they take is to promote and sell themselves, each one of them is building his own brand. This is extreme personal selling, but should not be exclusive to stars!
To build your own brand (personal or business) you have to believe in yourself and promote your OWN unique talents, skills and expertise!
Posts
Hi Charl
ReplyDeleteI agree with brand building for individuals. But where do you start, how do you implement a brand building excercise and what do you need to take into consideration when starting with the excercise?
I think with having a clear vision on what you want the public to see of you. Starting with the physical look, then the way you present yourself. Who is your market, what is your market's values and culture?
ReplyDeleteHi Quinton, my opinion is that you should start with the output in mind. Create a picture of what your brand should look like and what it (you) stand for.
ReplyDelete